To members of the Squaw Valley/Alpine Meadows Community:

Q: What is the Squaw Valley Ski Museum Foundation?

A: SVSMF is a nonprofit public charity (501c3), which allows revenue from entrance fees, gift shop and café sales and special event fees used for museum operations, much like fees collected for use of the soccer field. SVSMF is made up of local residents who are devoted to preserving our ski history and Olympic legacy.


Q: Where will the museum be located?

A: On a mound in the center of the parking lot that was the site of a ready-mix concrete batch plant (1950's). Remnants of concrete slabs and reinforcing bars make the site environmentally compromised. The museum and its related activities will not interfere with current or planned activities in the park.


Q: How big will it be?

A: The current design is for a 7,250-sq. ft. footprint, representing less than 1% of the park's 31.9 acres. The entire building will be 14.500 sq. ft. on two levels. From the entrance level on the upper parking lot, the building will convey the appearance of a single-story building.


Q: Will a restaurant and gift shop attract traffic and involve large delivery trucks?

A: Gift shop will be limited to small ski history related items like those sold at the Gatekeepers Museum and Donner Park Museum. The small café will be for museum and park visitors.


Q: What kind of events does the museum envision, and what time of day?

A: Mostly evening events, i.e. classes and lectures and catered dinners for private or public groups from local hotels and organizations. In winter, during school year, perhaps more classes and school visits.


Q: Will museum activities promote more traffic in and around the park and fill the parking lot?

A: The proposed museum will not remove any existing parking spaces. Preliminary engineering study shows no requirements for additional parking


Q: Why not build the museum across the street on the 7-11 site?

A: Three separate studies (the most recent conducted in partnership with Placer County), as well as studies by professional museum planners and a citizen “site committee" consistently proved the 7-11 site to be unfeasible for the following reasons:

  1. Unsightly permanent electric substation and the industrial nature of the site
  2. Land use restrictions due to high voltage power lines
  3. Health concerns from electromagnetic fields (EMF) could prevent students from attending classes or visiting exhibits for extended periods.
  4. Patchwork of ownership and easements would cause difficult traffic circulation
  5. Highway noise from the intersection would be a nuisance and impair outdoor uses.
  6. Potential future retail “strip-mall” development due to "Entrance Commercial" zoning.
  7. The SVSMF concludes that they cannot raise funds or attract visitors on the 7-11 site.

Q: How will an Olympic and Ski History Museum benefit the park and Squaw Valley?

A: Public restrooms will be open and maintained for year around use, and park visitors will have a place to grab a snack or come indoors.

The museum will be a cultural oasis, independent from present and future development in the valley, where Squaw Valley's history will be protected, preserved, and enjoyed by present and future generations.